Paulo Londra is an Argentinian rapper and singer who has a net worth of $6 Million. He came to the spotlight with the release of his music video for the song “Nena Maldicion” which garnered over 1.2 billion views on YouTube.
Londra is one of the most successful Latin trap artists and began his career in 2017. In a short period, the rapper catapulted over 22.5 million subscribers on his self-titled YouTube channel.
Paulo’s 2019 debut studio album “Homerun” earned him a new Billboard Argentina Hot 100 Record, with 5 songs making the list. He also appeared on Ed Sheeran’s album killing his verse on “Nothing On You”. He earned respect from artists J Balvin and Bad Bunny. Let’s take a deep look at Paulo Londra’s life story, career, and biography.
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Paulo Londra’s Net Worth
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Early Life
Paulo Ezequiel Londra Farías was born on April 12, 1998, in Corrientes, Argentina, but moved to Córdoba when he was 13 years old. He is very close to his family and they have always supported and motivated him to fulfill his dreams.
His father Paulino Londra and his mother Maria De Lourdes Farias, Nickname Lucci are both very religious. Paulo’s father is Catholic and his mom is an evangelical Christian. Paulo also has an older sister May Londra and they both are very close to their grandmother.
he always likes basketball but he has his sister May to thank for getting him into hip hop. His sister was the one who recommended that Paulo watch the classic Eminem movie “8 Mile”. After watching that film Paulo fell in love with hip hop.
Paulo Londra Net Worth Growth
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Career Beginnings
Paulo began rapping himself, writing his lyrics, and freestyling over beats. Following in Eminem’s footsteps, he wanted to compete in freestyle competitions in different areas of the city. However, his mother didn’t like the idea so much but he convinced her.
From there, he continued to participate in rap battles at places like palacio de Justicia, etc. At 14, Paulo had his first rap battle in a tournament known as “The Four Elements” which was held in a clothing store “AREA”. He won his first battle but got lost in his second one.
After putting in constant work and practicing in all of his free time, he quickly became one of the strongest spitters in the rap battle scene. In 2017, Paulo faced off against another well-known Argentine named Duki. Later, he competed in some of the biggest Spanish freestyle events. Through these shows, he began to gain international recognition.
After that Paulo realized that he could make a real career for himself on the mic. He started winning every battle he competed in and wanted to leave a lasting legacy in the battle game. All of his rap battles were getting millions of views online.
Breakthrough
Paulo’s debut as a recording artist happened officially in 2017. He won a contest where instead of money, the prize was free studio time to record a song. Paulo released his debut song titled “Relax” along with a music video that has over 92 million views on YouTube.
His first song even got him sponsorship deals with several clothing brands. The rapper was surprised when “Relax” became a hit. After all this, he had to decide between continuing his studies in LAW at the National University of Córdoba or immersing himself in the music.
Since then, he is become one of the biggest acts in the world. His numbers on every single video are insane, some of which even garnered over a billion views on his channel. Paulo Londra earned a net worth of 6 million US dollars. Some of his most popular music videos include:
- Paulo Londra ft Lenny Tavarez – Nena Maldicion
- Paulo Londra – Adan y Eva
- Paulo Londra – Tal Vez
- Solo Pienso en Ti ft. De La Ghetto, Justin Quiles
- Chica Paranormal
- Paulo Londra – Dimelo
- Por Eso Vine
- Condenado Para El Millon
Paulo Londra Biography
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Other Ventures
Paulo could portray his message without causing it that catch the attention of Columbian entrepreneur Cristo Salazar who became his manager. In February 2018, Paulo signed with the label Big Ligas.
Shortly afterward, he landed a feature on Columbia Warner Act Piso 21’s song “Te Amo” and another feature on a song with Becky G. Their song together hit number one on the Billboard Argentina Hot 100 chart and made his Billboard debut on the Hot Latin Songs chart reaching number 30.
The song “Te Amo” led to Paulo signing a deal with Warner Music Latin in November 2018 and from there, he continued to release hits. He has uploaded several songs on his official YouTube account, that have put him on the trending page and have also given him a spot on the Argentina Top 10.
Personal Life
Paulo Londra began dating Instagram model Rocío Moreno in 2015. The couple welcomed their first child, a daughter named Isabella Naomi in August 2020.
Awards and Accolades
Many people consider him “The Prince of the Trap” and he became the third Argentine artist to be on the list of Billboard Social 50. Paulo was also nominated at the MTV Europe Music Awards in 2018, in the category of Best Latin American South Artist.
Every song Paulo drops gets listened to by millions if not hundreds of millions of people and at a young age, he is just getting started. Despite everything he has achieved, the fame has not gone to his head, it doesn’t matter if he has millions of followers or if one of his fans tattoos his name on them, he is just grateful to have people listen to his words.
Aside from earning numerous award nominations, Pualo won awards like the 2018 Gardel Award for “Best Urban/Trap Song or Album” and the 2019 MTV Millennial Award for “Hit of the Year”.
Paulo Londra Net Worth
Paulo Londra has a net worth of $6 Million as of 2024. He established himself as the most successful Argentinian artist by dropping hit singles and collaborating with the likes of Ed Sheeran, A Boogie wit da Hoodie, and many others.
Within a year of starting to record music, he became the most listened-to artist on Spotify ever to come out of Argentina, all before releasing his debut album. Paulo went from freestyling in the streets to performing in front of millions of fans around the globe. Paulo Londra’s annual income is roughly $1 Million.
FAQ’s
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